VAR, BTW, e.a.

Ik bied regelmatig betaalde opdrachten aan modellen. Omdat ik zelf een onderneming ben, moet ik alle kosten die ik maak goed administreren, en daarom van iedereen een goede factuur hebben. Model is vaak echter geen ondernemer, en ik merk dat veel modellen moeite hebben met het aanmaken van de factuur en met de andere “zakelijke” vragen.

VAR

http://www.belastingdienst.nl/variabel/verklaring_arbeidsrelatie/

De bedoeling van het VAR nummer is om te verklaren dat je bij mij niet in vaste dienst werkt, maar uitsluitend op opdracth basis. En ik hoef dus voor jouw bijvoorbeeld geen verzekering en andere premies te betalen. Het VAR nummer is makkelijk online aan te vragen, en het duurt 2 tot 8 weken voordat je hem binnen hebt. Hij is gedurende 1 jaar geldig, en je gebruikt hem ook bij de andere opdrachtgevers.

BTW

http://www.belastingdienst.nl/zakelijk/omzetbelasting/administratie_bijhouden/btw_nummer/btw_nummer.html

Het BTW nummer zou zeer handig zijn als je denkt toch wat vaker opdrachten te doen als model. Inschrijven bij KvK duurt 20 minuten (zo heb ik ooit ook mijn bedrijf opgestart!), en dankzij BTW kun je ook nog leuke aftrek doen van de kosten die je maakt als model (bijvoorbeeld, reizen etc).

Factuur

De juiste factuur bevat altijd de volgende gegevens:

- jouw volledige naam en adres

- bedrijfsnaam, contact persoon naam en adres van de opdrachtegever (bijvoorbeeld, ICONOGENIC, t.a.v. Katja de Bruijn-Govorushchenko). LET OP verschil: ik ben geen werkgever, maar wel een opdrachtgever.

- factuurnummer (dit nummer is op zich vrij om aan te maken als 01, 001, 2010001 etc., welk systeem je hanteert maakt niet uit zolang elke factuur een uniek nummer heeft)

- factuurdatum (factuurdatum is wat geldt voor de belastingdienst als de datum van de betaling; wees a.j.b. altijd tijdig met het versturen van je factuur, want te late facturen zullen bij ons leiden tot meer administratiekosten)

- omschrijving van diensten (bijvoorbeeld, model staan voor een fotoshoot)

- (indien van toepassing) jouw BTW nummer, het bedrag excl. BTW, het BTW bedrag en het totaal bedrag

- betalingsinstructies (bankrekening, termijn etc)

Hier nog een voorbeeld van een goede factuur (opgezocht door Google): http://www.lancelots.nl/bedrijfsvoering/factureren/voorbeeld

Payroll

Wil je helemaal niets hebben met BTW of VAR, bestaat er nog een mogelijkheid om de derde partij in te schakelen: een payroll organizatie. Dat is een soort bemiddeling tussen jou en de opdrachtgever, die een factuur aanmaakt, met BTW berekening, alles zoals het hoort. Het enige wat jij hoeft te doen is een “werkbrief” aanmaken, met informatie over jezelf, over jouw opdrachtgever en het bedrag waar het om gaat. De verdere stappen onderneemt het payroll bedrijf zelf. Het payroll bedrijf is dan ook diegene die aan jou uitbetaalt voor je opdracht.

Nadeel van payroll is dat je van het afgesproken bedrag een kleine comissie moet betalen.

Voordat je de gegevens gaat invullen bij het payroll bedrijf voor een werkbriefje, controleer altijd met mij of alles juist is ingevuld!

Stock shoots Q’s and A’s (for models)

Vertalen met Google

Перевести с Гугл

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Gelieve goed doorlezen als je een shoot samen wilt plannen. Dit gaat over commercieel gebruik van foto’s, zowel als overige voorwaarden van mijn shoots.

Please read carefully if you want to plan a shoot together. It is about commercial use of images as well as other conditions.

Q. Who is Iconogenic.com?

A. Iconogenic aka Katja de Bruijn, is a photo producer. We shoot beauty stock photography and footage (footage means video), and we market it through our exclusive agent iStockphoto® (Getty Images). The visuals we create together with our models and stylists are being featured almost every day in many beautiful publications all around the world, from magazine covers to star TV shows, from small design project to advertising for huge brands. Katja de Bruijn is also a well-known retoucher and doing a lot of work for Dutch Playboy magazine.

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Q. What does TFP with Iconogenic mean for a model?

A. You already know, that TFP stands for: time-for-print, meaning you get images as compensation for your posing. TFP with a good professional photographer is a perfect opportunity for you, to improve your portfolio, try out something new, broaden your network, and gain more valuable experience as a model and creative talent.

We like to offer our service on a free basis, to those models who are open for extended publicity of their images. Our time and talent will be compensated by someone else, who is willing to buy the images. Therefore, for you, the whole shooting, make-up and retouching will be absolutely free.
We work only with very talented makeup artists. We perform high end retouching on all images. A type of retouching our clients normally get big bills for. Our photo shoots go in a very fun, informal creative environment, and typically produce 20 to 60 class fashion, beauty and lifestyle images. You have a good chance of getting wonderful tearsheets, to include into your book or website. You even have a chance of being noticed by our clients for possible jobs.

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Q. How many images do I get?

A. Within 2 days after the shoot, (yes, that soon!), you will receive the results! We will send you all images in small resolution. Feel free to use them, but remember, they are not retouched yet. We will now start picking out  the most beautiful images, and they will be undergoing very complicated professional retouching. The results we achieve are natural and very diverse. For example, we can make you look tanned or change the color of your clothes. This can be very useful for you to virtually try out new looks. Isn’t that fun?
You can expect around 10 or more retouched images within a couple of weeks. They will be sent to you in a large resolution (if you want), and you will be able to print them in a photo lab of your choice, either for your portfolio, or for on the wall.

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Q. Do you pay models?

A. Yes, I also offer paid jobs to models, with the following conditions:

• i  initiate the shoot request myself, so I contact YOU, instead of you asking for a shoot
• i’ve already worked with you before (for example, you were my client or we did TFP shoot together)
• you are registered as a freelancer with a VAT (BTW) number and you know how to invoice; all payments I issue are subject to tax deduction, and my business must be absolutely transparent and well-administrated

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Q. How much do you pay models for stock work?

A. I currently offer 50 euros per hour excluding VAT, with a minimum of 3 and a maximum of 8 hours working day in studio. You work in warm, comfortable environment, with very fun people, including catering. All is asked from you in return, is groomed looks and professional attitude.

NOTE: when I pay models, the TFP agreement changes into Assignment agreement, meaning you don’t get images, only payment. If you still liked the images and want to use them in your professional portfolio, there are several ways to obtain them:

• you can use same web-sized images I use in my portfolio (iconogenic.com or ModelMayhem); you can just grab them from there
• you purchase an image from iStockphoto (this will give you additional rights to use it commercially, depending on a license you purchased)
• wait until something is published somewhere; that way, you get the whole tear-sheet instead of just an image

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Q. How can I use images?

A. Please click here for usage rights information. Remember, these agreement can be customized for your specific needs, for which sometimes financial or other changes may be applied.

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Q. Can I do a stock shoot with you if  I am with a model agency?

A. Usually, yes. However, I advise you to review the written contract with your model agency to avoid possible conflicts. For example, if you signed a contract which prohibits you to do side jobs, our shoot can create a legal problem for you.

If you do not have any obligations in writing, you are free to plan any photo shoot. You are free to choose any photographer and make any arrangements with him.

Many agencies will argue that stock photography is not good for you because you don’t get anything while your images are being published. This argument is not true. You have to understand, that a  client who purchased your affordable stock image, was never planning to hire you, or us, for a custom shoot in a first place. These clients are different, their projects are different, and they form an addition to other so called “traditional” clients. In other words, you do not lose any opportunities here. Instead, you receive new images or other compensation, build up new contacts, and gain a great publicity in front of the whole world, a professional world. Some of our models were eventually contacted by our stock clients for real custom jobs. You never know.

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Q. Who is posing for stock and why?

A. The most creative talents are currently involved in modern stock photography. Many of my favorite photographers are actually my colleagues at iStockphoto, and I’m proud to say that.

Models who pose for stock, are also very interesting kin. At iStock, for example, you can find top-fashion models, beauty pageant winners,  actresses and TV-presenters, fitness stars and even millionaires. You ask “Why would they do that?”. Well, it’s very simple: they like it Posing for your favorite artist and seeing your images published all over again is a thrilling experience if you are a type of person who values creativity and fun above all.

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Q. Do I have to bring my wardrobe?

A. Yes, it would be nice. Click here for some tips about fashion styling

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Q. Can I bring anybody to the session? (friend, mom etc)

A. No, please come alone. I only work with 18+ models and expect some level of trust and professionalism.

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Q. Can I retouch images myself or have them retouched by someone I know?

A. In general – no. Please click here for more information about artist concerns.

Image rights provisions for teams

This is an overview of usage rights for models and MUAs, collaborating on photoshoots. You can negotiate exceptions with Iconogenic, before planning a shoot.

Dit is een overzicht van gebruikersrechten voor modellen en visagisten die samenwerken  met Iconogenic. Het is mogelijk om afwijkende voorwaarden af te spreken met Iconogenic, voordat de shoot plaats vindt.

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PERMITTED INTERNET USAGE

• images of maximum 500 pixels large on longest side
• personal website as a creative talent
• Facebook, Hyves, ModelMayhem, DutchHeaven and similar networking websites
• as long as the images are used ONLY in connection with you as a private person or a creative talent, and NOT in connection with promoting other business, person, product, idea, or organization.

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PERMITTED HIGH RESOLUTION FILES USAGE

• printing for a personal talent portfolio book
• printing for private use (for example, for interior decoration at your own address)

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Usage that is not permitted specifically above, is probably questionable. For more certainty, below are examples of  usage restrictions:

PROHIBITED INTERNET USAGE

• images larger than 500 pixels on longest size
• manipulation of images, click here for more info
• posting images with a reasonably obvious permission to copy or use

example  offering your images as wallpapers is not allowed. Instead, you can post a web-sized image with a link to Iconogenic for licensing agreement.

• DeviantArt.com website
• any website (including your own) as a business or another activity different from your modeling

example 1 you are a model, but you are also a founder of  a non-profit organization. You cannot use images for a website or other materials in connection with the organization, without a license.

example 2 you are a makeup artist, and you also work at a hair-salon. You cannot use images as posters in your salon, without a license.

example 3 your relative or friend has a small business. You cannot give your image for use, without a proper license from Iconogenic.

• contests

example 1 online model or makeup contest – please schedule a separate photo-shoot with according licensing terms

example 2 local newspaper contest – please schedule a separate photo-shoot with according licensing terms

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PROHIBITED HIGH RESOLUTION FILES USAGE

• making of a print as a gift for another person directly from your file; instead, please contact Iconogenic for possibilities.
• making of a print for another business; instead, please refer the business to Iconogenic for licensing.
• giving out high resolution files to another person or another business

example 1 a magazine is asking you for a large file. Please refer a magazine to Iconogenic for licensing.

example 2 your model agency is asking you for a large file. Please make a print yourself and deliver a ready print to your agency instead.

• creating digital copies of high resolution files outside your own hard drive
• manipulation of images, click here for more info
• resizing for internet is not allowed; please ask Iconogenic for a separate small resolution copy instead

(for models) How to keep track of your images

Sometimes I forget to send out newly retouched work to my team Bad of me, I know. Please note that you don’t have to sit and wait for that. You can check yourself  if there are new images of you retouched and uploaded to iStockphoto.

This is how to do it.

Step 1

Click here and see the table with ALL models I’ve worked with ever for stock archive. Find yourself, for example, by doing search (Ctrl-F keys on PC) with your first name in it.

Step 2

Click on your image. That click will take you to iStockphoto gallery that contains all your uploaded images.

Step 3

Make sure that the images are sorted by Age. This way, you’ll see latest images appearing as first (from top left).

Step 4

Each image has a unique number which is shown under its thumbnail. If you still don’t see it, click on a thumbnail, after which you’ll be taken to the page of that image. Find the number on right side from the image, right under the title:

Step 4

Email me the iStock image number(s) of the files you’d like to have.

Digimark

Today I subscribed to Digimark account. Each image will be getting an invisible digital watermark, which means 2 things:

- an image will contain owner’s information embedded and will be linking back to my site

- an image will be tracked on the web, so I will be able to see where it is being used and how.

This watermark is invisible, quite strong, you cannot remove it even if you crop or otherwise transform an image. I think it sounds pretty cool. Actually, my agent iStock could also implement this in order for contributors to be able to track their own images on Internet. We would be able to track more publications that way

For now, my iStock submissions cannot be watermarked, because this Digimark will be destroyed during upload process. But I am planning to watermark all images I give out to my talents for their portfolio usage.